Outbound attribution and revenue intelligence

Revenue you can prove.

8leads tells you which campaign, rep, AI agent, sequence, and channel actually generated revenue. Every cold email, call, LinkedIn touch, and AI SDR action, credited to the deals they closed.

7 days free. No credit card. Connect your stack in minutes.

app.8leads.io / executive

Pipeline

$4.2M

+12%

Closed-Won

$1.12M

+18%

Meetings

342

+9%

Blended ROI

6.4x

+0.7x

Built for teams running outbound at scale

RevOps teamsOutbound agenciesAI SDR operatorsSales-led startupsSeries A to C

Most teams cannot answer the only question that matters.

You run five channels and a dozen tools. The CRM shows a closed deal, not the path that produced it. 8leads reconstructs the full journey and assigns credit.

Which outbound made the money

Multi-touch attribution across every channel, with first-touch, last-touch, linear, time-decay, U-shaped, and W-shaped models you can switch live.

Which AI agent converts best

Benchmark Artisan, 11x, and your own agents against human reps on reply rate, meetings, cost per meeting, and the prompts that win.

Where the pipeline leaks

Step-by-step sequence funnels, channel ROI, and rep performance, all tied back to closed-won revenue.

the proof

See the touch that opened the deal, not just the one that closed it.

LinkedIn closes few deals on its own. Under last-touch it looks worthless. 8leads shows it opened one in five closed-won deals. That is the difference between cutting a channel and scaling it.

First-touch credit

$0.22M

Last-touch credit

$0.08M

Cold Email

AI SDR

Cold Calling

Twitter/X

One event model for your whole outbound stack.

Cold email, dialers, LinkedIn, CRM, enrichment, and calendars. Every tool normalizes into one canonical event, so attribution works across all of them. These are live today.

See all integrations

built for AI

Ask Claude about your pipeline.

8leads ships a Model Context Protocol server. Connect it to Claude and ask your numbers in plain English. No dashboards to dig through, no SQL to write.

Which channel had the best ROI last quarter, and what should we cut?

Cold email led at 7.1x ROI. Twitter/X is your weakest channel at 1.2x with $14K spend. I'd shift that budget into the AI SDR sequence, which booked 71 meetings at $214 each.

Start with a 7-day free trial.

No credit card to start. Cancel anytime.

Starter

$15 /mo

For small teams getting started with outbound attribution.

100K events / mo
3 users
3 connected apps

Questions, answered.

What is an event?

An event is a single tracked action in your outbound. Every cold email sent, opened, clicked, or replied to. Every dial, connect, and voicemail. Every LinkedIn touch, meeting booked, and deal created. 8leads pulls these from your tools, normalizes them into one model, and uses them to credit revenue. One sent email usually produces a few events (sent, then delivered, opened, replied), so a busy team generates hundreds of thousands per month. Your plan's event allowance is how many we track each month.

What counts toward my plan limits?

Three things: events tracked per month, the number of users in your workspace, and the number of connected apps. You can see live usage against each limit on your billing page, and we prompt you before you hit a cap.

Do I need a credit card to start?

No. Every paid plan starts with a 7-day free trial, no card required. You only add a card if you decide to keep your workspace after the trial.

Which tools can I connect?

Cold email, dialers, LinkedIn, CRM, enrichment, and calendars. 13 integrations are live today and more are on the way. See the full list.

Can I ask questions about my pipeline in Claude?

Yes. 8leads ships an MCP server, so you can connect Claude to your workspace and ask things like "which channel had the best ROI last quarter?" in plain English. See how it works.

Is my data isolated?

Yes. Every query is scoped to your workspace, sessions are encrypted, and access is controlled by role. See the security page for details.